If you’re reading this, it’s probably because you’re thinking of creating custom keychains. Good on you! It is a great marketing tool, especially if your target audience is young or young adults.
Not only are keychains affordable and easy to design, they also have great potential for being an effective advertising medium. The best part is that there are plenty of ways to make custom keychains even more intriguing and appealing to your audience! Read on for tips on how you can create the perfect custom keychains.
Decide on a theme
First and foremost, decide on a theme for your keychains. This theme can be the name of your business, your product, the target audience, a memorable slogan, or anything else that you think will spark your audience’s attention and make them want to keep your keychains. The theme is the overall idea of your keychains, and it’s what will keep your customers coming back for more.
Choose your materials carefully
For custom keychains, it is best that you use a durable material such as rubber, metal, stainless steel, or acrylic. These materials are resistant to water, sunlight, and abrasion, so they can last for a long time and won’t easily break.
If you use a softer material, such as plastic or silicone, it might be a good idea to put a thin coating on it, such as a laminate. This way, it will be more resistant to damage and will last longer. If you want your keychains to be waterproof, you can use rubber or stainless steel, though you might also want to add a layer of acrylic on top of it.
Be creative in designing
If you want your keychains to catch more eyes and inspire more people, you need to be creative while designing them. This means that you shouldn’t use a boring plain keychain just because it’s cheaper.
Instead, you should use a more expensive and stunning alternative. For example, you can use acrylic or metal instead of plastic, or you can use a unique shape for the keychain instead of the traditional circular shape.
Choose the right printing methods
Next, you have to decide on the right printing methods for your keychains. The best printing method for you will depend on your budget and the design you want.
For example, if you want to create a colour image on your keychains, you would have to choose a one-sided print method such as digital printing or screen printing. If you want to create a black-and-white image or text instead, you can use letterpress or thermal transfers.
For letterpress, you need to decide on the materials of your keychains, as letterpress is usually used with materials such as wood, metal, and acrylic. On the other hand, thermal transfers can be used with any type of material, as long as it’s smooth and clean. Thermal transfers are usually used to print texts, images, and logos on the surface of materials.
Don’t forget to include your brand name and logo
While you’re designing your keychains, don’t forget to include your brand name and logo on them. Not only does this make your keychains look more professional and appealing, it also serves as a great reminder to your customers that you’re the brand behind the keychains!
Ask yourself if you’re doing the right thing
Lastly, make sure that you’re doing the right thing by creating custom keychains. Custom keychains are not for everyone, and you should only create them if you see a specific need for them.
For example, if you’re marketing your law firm and you want to provide your clients with something to remind them of you, then keychains are a good option. If you’re selling sporting goods, then they’re probably not the best option.
In the end, keychains are a great marketing tool, especially if your target audience is the youth or young adults. They’re affordable and easy to design, and they have great potential for being an effective advertising medium. Make sure to follow these tips for designing the perfect custom keychains!